The Dawn of Brand Confidence

Last week we discussed how we thought the trend for nostalgia was dead; austerity had an impact on food retail design and brand provenance – and now we’re seeing authenticity superceding vintage…

Read More

Is the Age of Nostalgia Over?

This week we enjoyed a visit to Bill’s Restaurant here in Windsor. We discussed how their Slow Cooked Crispy Gressingham Duck Leg shows how the brand has leveraged the trend for nostalgia, and even th…

Read More

A Lesson in Content

This week I got my copy of the RSA Journal and, as usual, it is like a little guilty pleasure that I read on my own in secret. I have even been known to read it hidden inside a copy of Grazia, so as t…

Read More

Millennial Cynicism, or Not?

This week at Dunk Design we’ve been greatly amused by the “O Refreshing Stuff” campaign by Oasis. I first saw it when caught in traffic. I noticed the poster on a bus shelter and it made me smile – th…

Read More