Turning the ordinary into the extraordinary.
Breathing new life into a community space.
What’s going on?
The Hope is more than just a bar – it’s a vibrant, buzzing community resource, holding concerts, comedy nights, exhibitions, talks and pop-up events. The branding has to stand out in an overcrowded market; to inspire and spark debate.
From the interiors to posters, programmes and postcards, the brand is deliberately challenging; making the viewer want to find out more, always supported by clear commercial messaging (event, date, price) to draw the crowds in.