Being part of an elite club makes you feel important and that’s exactly how Heineken wanted their key on-trade customers to feel when invited to this event. Our brief was ‘Italian Chic’- to convey an oasis of calm away from the frenetic environment of the F1 circuit; where customers could relax and enjoy a perfectly chilled Heineken.
Internal Heineken comms through to partner engagement
From global internal email comms to trade invitations for VIPs, we built excitement for the highly exclusive event through posters, flyers, coasters, uniforms and more – we designed, produced and delivered to very tight deadlines.